Marketing Director

As Marketing Director at PSI, you will be at the forefront of shaping and elevating our global brand, leading a talented marketing team across multiple channels and regions. This is a hands-on, strategic role where you will drive initiatives across thought leadership, content strategy, PR, employment branding, and regional marketing strategy, collaborating closely with global stakeholders. You will work in close partnership with senior leadership to align on global brand positioning and shared initiatives, while owning execution and strategy across Europe and APAC. This role offers the opportunity to combine creativity, strategy, and leadership to make a tangible impact on PSI’s growth and reputation worldwide.This role may be performed remotely by candidates residing within Amsterdam.Key Responsibilities:Builds, develops, and mentors Marketing teamParticipates in department resource allocation, workload evaluation, and utilizationParticipates in performance evaluation, facilitation of professional development and career advancement of Marketing staffLeads marketing strategy development and execution for Europe and APAC, including PR strategy, thought leadership, content direction, and regional brand initiativesSelects marketing vendors and oversees their performanceCo-develops marketing strategies, encompassing both external marketing and internal communicationsImplements brand positioning, messaging, and visual identity across all channelsOversees various PSI events, including conferencesOversees lead generation programsOversees promotion of PSI contentOversees digital marketing initiatives, including website optimization, SEO/SEM, email marketing, and social mediaContributes to market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiationBachelor’s degree required; MBA or Master’s preferredExperience in life sciences, strongly preferred within a CRO or clinical trials environment; strong understanding of clinical research processesProven track record in PR, branding, and raising company visibility across global markets and industry eventsMinimum 7+ years of marketing leadership experience and at least 5 years of B2B marketing experience, including strategy development and executionStrong experience in thought leadership development, content strategy, and creative writing for complex scientific or technical audiencesDemonstrated success in managing teams, delivering projects on time, and building marketing processes in a fast-paced, evolving environmentExperience working in a global, cross-regional context with the ability to collaborate effectively across cultures and time zonesStrong strategic mindset - able to define marketing priorities, measure impact, and partner with business development to drive growthExceptional communication and leadership skills, with empathy and the ability to inspire trust and engagement across teamsExceptional written and verbal communication skills in English requiredPSI is a leading Contract Research Organization (CRO) with 30 years of experience in the clinical research industry. Headquartered in Switzerland, PSI is a privately owned, full-service CRO with a global reach, supporting clinical trials across over 60 countries in North America, South America, Europe, Asia, and Africa. Our reputation in the industry is built on consistently delivering clinical trials on time and bringing new drugs to the market faster.At PSI, we foster an environment where a diverse range of colleagues feel welcomed and valued. Our inclusive culture is a cornerstone of our success, enabling us to attract and retain top talent globally.We are not just about conducting clinical trials; we are about building a community where every team member has the opportunity to thrive and contribute to groundbreaking advancements in the pharmaceutical industry.Originally posted on Himalayas

As Marketing Director at PSI, you will be at the forefront of shaping and elevating our global brand, leading a talented marketing team across multiple channels and regions. This is a hands-on, strategic role where you will drive initiatives across thought leadership, content strategy, PR, employment branding, and regional marketing strategy, collaborating closely with global stakeholders. You will work in close partnership with senior leadership to align on global brand positioning and shared initiatives, while owning execution and strategy across Europe and APAC. This role offers the opportunity to combine creativity, strategy, and leadership to make a tangible impact on PSI’s growth and reputation worldwide.This role may be performed remotely by candidates residing within Amsterdam.Key Responsibilities:Builds, develops, and mentors Marketing teamParticipates in department resource allocation, workload evaluation, and utilizationParticipates in performance evaluation, facilitation of professional development and career advancement of Marketing staffLeads marketing strategy development and execution for Europe and APAC, including PR strategy, thought leadership, content direction, and regional brand initiativesSelects marketing vendors and oversees their performanceCo-develops marketing strategies, encompassing both external marketing and internal communicationsImplements brand positioning, messaging, and visual identity across all channelsOversees various PSI events, including conferencesOversees lead generation programsOversees promotion of PSI contentOversees digital marketing initiatives, including website optimization, SEO/SEM, email marketing, and social mediaContributes to market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiationBachelor’s degree required; MBA or Master’s preferredExperience in life sciences, strongly preferred within a CRO or clinical trials environment; strong understanding of clinical research processesProven track record in PR, branding, and raising company visibility across global markets and industry eventsMinimum 7+ years of marketing leadership experience and at least 5 years of B2B marketing experience, including strategy development and executionStrong experience in thought leadership development, content strategy, and creative writing for complex scientific or technical audiencesDemonstrated success in managing teams, delivering projects on time, and building marketing processes in a fast-paced, evolving environmentExperience working in a global, cross-regional context with the ability to collaborate effectively across cultures and time zonesStrong strategic mindset - able to define marketing priorities, measure impact, and partner with business development to drive growthExceptional communication and leadership skills, with empathy and the ability to inspire trust and engagement across teamsExceptional written and verbal communication skills in English requiredPSI is a leading Contract Research Organization (CRO) with 30 years of experience in the clinical research industry. Headquartered in Switzerland, PSI is a privately owned, full-service CRO with a global reach, supporting clinical trials across over 60 countries in North America, South America, Europe, Asia, and Africa. Our reputation in the industry is built on consistently delivering clinical trials on time and bringing new drugs to the market faster.At PSI, we foster an environment where a diverse range of colleagues feel welcomed and valued. Our inclusive culture is a cornerstone of our success, enabling us to attract and retain top talent globally.We are not just about conducting clinical trials; we are about building a community where every team member has the opportunity to thrive and contribute to groundbreaking advancements in the pharmaceutical industry.Originally posted on Himalayas