MARKETING MANAGER MDM
Source: Himalayas
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This role is for a Marketing Manager to lead digital strategy, student acquisition, and brand positioning for an innovative education company. Key requirements include 2+ years of digital marketing experience, strong SEO and paid ads skills, and native-level Spanish. The opportunity is interesting for those seeking a growth-focused, results-driven marketing position with a hands-on creative execution component.
Job Description
We are looking for a Marketing Manager with a strong growth mindset and a results‑driven approach. This person will lead our digital strategy, scale student acquisition, and position COPIOTA as a leader in innovative education. You will be responsible for shaping our brand narrative, managing our digital presence, and designing high‑converting funnels. This role requires a balance between strategic thinking, analytical skills, and hands‑on creative execution.🔍 Responsibilities Strategy & PositioningDefine brand positioning and acquisition strategy. Design, optimize, and scale conversion funnels. Align marketing initiatives with sales and commercial processes.Content & Brand ManagementManage social media, brand storytelling, and the editorial calendar. Create multi‑format content (text, images, video). Write persuasive conversion‑focused copy.Technical & Performance MarketingExecute SEO (organic and technical) strategies and optimize landing pages/web structure. Manage Meta Ads, Google Ads, SEM, and email marketing campaigns. Analyze KPIs, user behavior, and run growth experiments to maximize ROI.Tools & ProductivityWork with CRM platforms and automation tools. Use AI‑powered tools for ideation, content creation, and optimization. Edit video for ads, educational materials, and campaigns.✅ Requirements2+ years of experience in Digital Marketing, Growth, or SEO roles. Strong command of SEO (technical & organic), Meta Ads, Google Ads, SEM, and email marketing. Skills in video editing, copywriting, and creative tools (including AI‑based tools). Experience with CRM platforms and automation workflows. Native‑level Spanish with excellent writing skills. Stable internet connection (minimum 100 Mbps) and a quiet workspace. Mandatory portfolio (content, campaigns, metrics, or results).⭐ Ideal ProfileAnalytical, data‑driven, and highly strategic. Autonomous, proactive, and capable of executing end‑to‑end. Creative, curious, and eager to experiment. Strong communication and storytelling abilities.#Solvo Originally posted on Himalayas
Full Description
We are looking for a Marketing Manager with a strong growth mindset and a results‑driven approach. This person will lead our digital strategy, scale student acquisition, and position COPIOTA as a leader in innovative education. You will be responsible for shaping our brand narrative, managing our digital presence, and designing high‑converting funnels. This role requires a balance between strategic thinking, analytical skills, and hands‑on creative execution.🔍 Responsibilities Strategy & PositioningDefine brand positioning and acquisition strategy. Design, optimize, and scale conversion funnels. Align marketing initiatives with sales and commercial processes.Content & Brand ManagementManage social media, brand storytelling, and the editorial calendar. Create multi‑format content (text, images, video). Write persuasive conversion‑focused copy.Technical & Performance MarketingExecute SEO (organic and technical) strategies and optimize landing pages/web structure. Manage Meta Ads, Google Ads, SEM, and email marketing campaigns. Analyze KPIs, user behavior, and run growth experiments to maximize ROI.Tools & ProductivityWork with CRM platforms and automation tools. Use AI‑powered tools for ideation, content creation, and optimization. Edit video for ads, educational materials, and campaigns.✅ Requirements2+ years of experience in Digital Marketing, Growth, or SEO roles. Strong command of SEO (technical & organic), Meta Ads, Google Ads, SEM, and email marketing. Skills in video editing, copywriting, and creative tools (including AI‑based tools). Experience with CRM platforms and automation workflows. Native‑level Spanish with excellent writing skills. Stable internet connection (minimum 100 Mbps) and a quiet workspace. Mandatory portfolio (content, campaigns, metrics, or results).⭐ Ideal ProfileAnalytical, data‑driven, and highly strategic. Autonomous, proactive, and capable of executing end‑to‑end. Creative, curious, and eager to experiment. Strong communication and storytelling abilities.#Solvo Originally posted on Himalayas