Product Manager Acquisition & Activation
Source: Himalayas
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This role is for a Product Manager focused on acquisition and activation, translating business needs into technical solutions for Etam's eCommerce and app platforms. Key requirements include 3+ years of digital product management or paid marketing experience, with a strong understanding of paid campaigns and data analytics (GA4/GTM). The opportunity offers flexible remote work and is with a Certified B Corp.
Job Description
We are looking for a Product Manager Acquisition & Activation to strengthen our team. In close collaboration with the acquisition and CRM operational teams of the houses, the eCommerce, app clients, and app stores squads, as well as the other departments of the DSI, you will play a key role in translating business needs into robust technical solutions.RequirementsBac +4/5 degree in a business school specializing in digital or equivalent university trainingAt least 3 years of experience in digital product management or paid marketing operations and technical pilotingUnderstanding of paid campaigns (Search, Shopping, Social Ads)Comfortable with data: tagging plan, analytics queries, reading a product flow, notions of server-side trackingKnowledge of GA4/GTM, feed management tools (Lengow, Channable...), familiarity with LTV, CAC, and value-driven pilotingBenefitsFlexible remote work policyCertified B CorpOriginally posted on Himalayas
Full Description
We are looking for a Product Manager Acquisition & Activation to strengthen our team. In close collaboration with the acquisition and CRM operational teams of the houses, the eCommerce, app clients, and app stores squads, as well as the other departments of the DSI, you will play a key role in translating business needs into robust technical solutions.RequirementsBac +4/5 degree in a business school specializing in digital or equivalent university trainingAt least 3 years of experience in digital product management or paid marketing operations and technical pilotingUnderstanding of paid campaigns (Search, Shopping, Social Ads)Comfortable with data: tagging plan, analytics queries, reading a product flow, notions of server-side trackingKnowledge of GA4/GTM, feed management tools (Lengow, Channable...), familiarity with LTV, CAC, and value-driven pilotingBenefitsFlexible remote work policyCertified B CorpOriginally posted on Himalayas