Social Media Manager for an E-commerce Fashion Brand in the US (Home Based Part
Source: Himalayas
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This role involves managing social media content and email marketing strategies for an e-commerce fashion brand, focusing on driving engagement and conversions. It is an exciting opportunity for a creative professional to build brand presence through short-form video and automated email campaigns.
Job Description
Category: Retail and E-Commerce Location: Falls Church Virginia United States Create short-form video content for TikTok and Instagram Reels — styling videos, product spotlights, trends, and storytelling Write compelling captions and hooks designed to drive clicks and conversions Research trending sounds, hashtags, and formats and adapt them to the client's brand voice Schedule and publish posts consistently across both platforms Monitor comments, DMs, and community engagement — respond and build relationships Track content performance and iterate based on data (views, saves, link clicks, conversions) Build and maintain email subscriber list from scratch Design and write weekly or bi-weekly email campaigns (new arrivals, promotions, stories) - can utilize ChatGPT Set up foundational email automations: welcome series, abandoned cart, post-purchase Craft subject lines and CTAs optimized for open and click-through rates Drive traffic to the website and report on email-attributed revenue DetailsOriginally posted on Himalayas
Full Description
Category: Retail and E-Commerce Location: Falls Church Virginia United States Create short-form video content for TikTok and Instagram Reels — styling videos, product spotlights, trends, and storytelling Write compelling captions and hooks designed to drive clicks and conversions Research trending sounds, hashtags, and formats and adapt them to the client's brand voice Schedule and publish posts consistently across both platforms Monitor comments, DMs, and community engagement — respond and build relationships Track content performance and iterate based on data (views, saves, link clicks, conversions) Build and maintain email subscriber list from scratch Design and write weekly or bi-weekly email campaigns (new arrivals, promotions, stories) - can utilize ChatGPT Set up foundational email automations: welcome series, abandoned cart, post-purchase Craft subject lines and CTAs optimized for open and click-through rates Drive traffic to the website and report on email-attributed revenue DetailsOriginally posted on Himalayas