Amazon PPC Analyst (Colombia)
Source: Himalayas
AI Summary Powered by Gemini
This role involves leading and optimizing Amazon Pay-Per-Click (PPC) advertising campaigns to drive traffic, sales, and ROI. Key requirements include a minimum of 3 years of Amazon PPC experience, proficiency in Helium10, JungleScout, and Amazon Seller Central, along with strong analytical skills. The opportunity is interesting for those looking to significantly impact brand growth on a major e-commerce platform.
Job Description
Job SummaryAs the Amazon PPC Analyst, you’ll lead the successful launch and optimization of Pay-Per-Click (PPC) advertising campaigns on the Amazon platform. Collaborating closely with internal teams and external partners, you’ll provide keyword research to craft and execute comprehensive launch strategies aimed at driving traffic, enhancing sales, and maximizing ROI for our products.Core TasksLead product launches and promotional campaigns to improve keyword rankings and visibility, thus influencing market presence and salesDevelop and implement PPC campaigns on Amazon, ensuring optimal performanceConduct thorough keyword research and competitive analysis to shape strategy, based on a deep understanding of market dynamics and competitor actionsManage daily budgets across multiple brands to maximize return on investment, focusing on cost-effective ad spendingRegularly engage with the team to align PPC activities with company goals, promoting strategic coherence and collaborative planningUse data analytics to continually refine campaigns, aiming for increased visibility and sales, and adjust strategies based on performance metricsStay updated on platform changes and PPC trends to maintain a strategic advantageDevelop A/B testing processes to identify effective ad content and keywords, employing data-driven insights for continuous campaign optimizationAssist in managing the catalog and listings, address advertising and listing issues, and communicate with Amazon to resolve problemsGenerate comprehensive reports on campaign performance for internal reviewProactively explore new opportunities within Amazon to broaden brand reach/ impactEnsure adherence to legal and regulatory standards in Amazon sales and advertisingMust HavesMinimum 3 years of experience in managing Amazon PPC campaignsDemonstrated history of sales growth and conversion optimizationProficiency in Helium10, JungleScout, and Amazon Seller CentralStrong analytical skills for making data-informed decisionsExcellent English communication abilities, with experience collaborating across departmentsAdaptability to thrive in a dynamic and evolving e-commerce environmentDetail-oriented with a focus on delivering high-quality results within tight deadlinesAbility to work ESTOriginally posted on Himalayas
Full Description
Job SummaryAs the Amazon PPC Analyst, you’ll lead the successful launch and optimization of Pay-Per-Click (PPC) advertising campaigns on the Amazon platform. Collaborating closely with internal teams and external partners, you’ll provide keyword research to craft and execute comprehensive launch strategies aimed at driving traffic, enhancing sales, and maximizing ROI for our products.Core TasksLead product launches and promotional campaigns to improve keyword rankings and visibility, thus influencing market presence and salesDevelop and implement PPC campaigns on Amazon, ensuring optimal performanceConduct thorough keyword research and competitive analysis to shape strategy, based on a deep understanding of market dynamics and competitor actionsManage daily budgets across multiple brands to maximize return on investment, focusing on cost-effective ad spendingRegularly engage with the team to align PPC activities with company goals, promoting strategic coherence and collaborative planningUse data analytics to continually refine campaigns, aiming for increased visibility and sales, and adjust strategies based on performance metricsStay updated on platform changes and PPC trends to maintain a strategic advantageDevelop A/B testing processes to identify effective ad content and keywords, employing data-driven insights for continuous campaign optimizationAssist in managing the catalog and listings, address advertising and listing issues, and communicate with Amazon to resolve problemsGenerate comprehensive reports on campaign performance for internal reviewProactively explore new opportunities within Amazon to broaden brand reach/ impactEnsure adherence to legal and regulatory standards in Amazon sales and advertisingMust HavesMinimum 3 years of experience in managing Amazon PPC campaignsDemonstrated history of sales growth and conversion optimizationProficiency in Helium10, JungleScout, and Amazon Seller CentralStrong analytical skills for making data-informed decisionsExcellent English communication abilities, with experience collaborating across departmentsAdaptability to thrive in a dynamic and evolving e-commerce environmentDetail-oriented with a focus on delivering high-quality results within tight deadlinesAbility to work ESTOriginally posted on Himalayas