Marketing Analyst - Temporary/Full Time
Source: Himalayas
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Buckner Retirement Services is seeking a temporary, full-time Marketing Analyst to provide data-driven insights for lead generation, conversion, and revenue performance. This remote role requires building dashboards, analyzing sales funnels, measuring campaign effectiveness, and partnering with sales and operations to improve data accuracy.
Job Description
Buckner Retirement Services is seeking a Marketing Analyst to join their team to help inspire the lives of their seniors. The Marketing Analyst will deliver clear, data-driven insights through analysis and research to improve lead generation, conversion, occupancy, and overall revenue performance for BRS.RequirementsBuild dashboards that track key KPIs across all communitiesAnalyze sales funnel performance to identify bottlenecks in pipelinesMeasure the effectiveness of digital, print, direct mail, and marketing plan lead aggregatorsAnalyze cost per inquiry (CPI), cost per lead (CPL), cost per move-in (CPM), and channel ROI for each community and the overall systemPartner with sales and operations to improve data capture, workflows, and lead attribution accuracyOriginally posted on Himalayas
Full Description
Buckner Retirement Services is seeking a Marketing Analyst to join their team to help inspire the lives of their seniors. The Marketing Analyst will deliver clear, data-driven insights through analysis and research to improve lead generation, conversion, occupancy, and overall revenue performance for BRS.RequirementsBuild dashboards that track key KPIs across all communitiesAnalyze sales funnel performance to identify bottlenecks in pipelinesMeasure the effectiveness of digital, print, direct mail, and marketing plan lead aggregatorsAnalyze cost per inquiry (CPI), cost per lead (CPL), cost per move-in (CPM), and channel ROI for each community and the overall systemPartner with sales and operations to improve data capture, workflows, and lead attribution accuracyOriginally posted on Himalayas