Marketing Coordinator

Pavago
Remote Costa Rica Full-time 🌐 English
PA
Experience: Mid-level
Added to JobCollate: April 2, 2026

AI Summary Powered by Gemini

This role is for a process-driven Marketing Coordinator focused on strengthening marketing infrastructure and execution, particularly in data integrity, campaign support, and system efficiency. The ideal candidate has hands-on Salesforce experience, familiarity with marketing automation tools, and strong data management skills, offering an opportunity to improve marketing operations for a US-based company.

Job Description

Marketing CoordinatorLocation: Remote (Must work CST hours)Engagement: Full-Time | ContractorAbout the RoleOur client is hiring a process-driven Marketing Coordinator to strengthen marketing infrastructure and execution.This is an execution-heavy role. You will manage data integrity, build and audit prospect lists, support campaign infrastructure, and ensure marketing systems run clean and efficiently.You’ll work directly with the VP of Marketing. The goal is simple: tighter systems, better visibility, smoother execution.Key Responsibilities Maintain CRM hygiene and ensure data accuracy in Salesforce Manage marketing database structure and segmentation readiness Build and audit prospect lists using ZoomInfo or similar tools Execute compliant mass email campaigns Create and maintain competitor tracking databases Conduct website audits and support SEO-driven content updates Build campaign tracking frameworks and reporting visibility Document marketing processes and standardize workflows Support light content execution (email drafts, publishing support, templates in Canva) Must Have Hands-on Salesforce experience (data management, segmentation, reporting) Experience with Pardot, Account Engagement, HubSpot, or similar automation tools Experience using ZoomInfo or comparable prospecting databases Strong proficiency in Google Sheets or Excel Experience maintaining CRM hygiene and marketing databases Ability to follow and document standardized processes Nice to Haves Experience supporting US-based companies Basic SEO knowledge Website CMS experience Experience drafting marketing emails or supporting content publishing Canva or light creative execution exposure 30-60-90 Day Success Plan30 Days:You understand the infrastructure, have improved data cleanliness, and can execute routine marketing tasks with minimal oversight.60 Days:You’re not just maintaining systems — you’re improving them and beginning to own day-to-day execution.90 Days:Marketing operations feel organized, predictable, and efficient. You anticipate needs, own execution, and actively contribute to improving how the team operates.6-Month Vision Six months in, you’ve become the operational backbone of marketing — our systems are clean, campaigns run smoothly, and leadership has clear visibility into performance without needing to ask.Beyond maintaining strong infrastructure, you’ve begun taking ownership of day-to-day content execution — drafting emails, supporting article publishing, and helping move ideas from concept to launch — while proactively improving workflows and making the entire team more efficient.Interview ProcessApplication + Screening Questions Focused on Salesforce depth, list-building process, and CST availability. Pavago Recruiter Interview Technical validation of CRM, segmentation, and reporting experience. Client Interview – VP of Marketing Execution deep-dive and workflow discussion. Final Conversation + OfferOriginally posted on Himalayas

Full Description

Marketing CoordinatorLocation: Remote (Must work CST hours)Engagement: Full-Time | ContractorAbout the RoleOur client is hiring a process-driven Marketing Coordinator to strengthen marketing infrastructure and execution.This is an execution-heavy role. You will manage data integrity, build and audit prospect lists, support campaign infrastructure, and ensure marketing systems run clean and efficiently.You’ll work directly with the VP of Marketing. The goal is simple: tighter systems, better visibility, smoother execution.Key Responsibilities Maintain CRM hygiene and ensure data accuracy in Salesforce Manage marketing database structure and segmentation readiness Build and audit prospect lists using ZoomInfo or similar tools Execute compliant mass email campaigns Create and maintain competitor tracking databases Conduct website audits and support SEO-driven content updates Build campaign tracking frameworks and reporting visibility Document marketing processes and standardize workflows Support light content execution (email drafts, publishing support, templates in Canva) Must Have Hands-on Salesforce experience (data management, segmentation, reporting) Experience with Pardot, Account Engagement, HubSpot, or similar automation tools Experience using ZoomInfo or comparable prospecting databases Strong proficiency in Google Sheets or Excel Experience maintaining CRM hygiene and marketing databases Ability to follow and document standardized processes Nice to Haves Experience supporting US-based companies Basic SEO knowledge Website CMS experience Experience drafting marketing emails or supporting content publishing Canva or light creative execution exposure 30-60-90 Day Success Plan30 Days:You understand the infrastructure, have improved data cleanliness, and can execute routine marketing tasks with minimal oversight.60 Days:You’re not just maintaining systems — you’re improving them and beginning to own day-to-day execution.90 Days:Marketing operations feel organized, predictable, and efficient. You anticipate needs, own execution, and actively contribute to improving how the team operates.6-Month Vision Six months in, you’ve become the operational backbone of marketing — our systems are clean, campaigns run smoothly, and leadership has clear visibility into performance without needing to ask.Beyond maintaining strong infrastructure, you’ve begun taking ownership of day-to-day content execution — drafting emails, supporting article publishing, and helping move ideas from concept to launch — while proactively improving workflows and making the entire team more efficient.Interview ProcessApplication + Screening Questions Focused on Salesforce depth, list-building process, and CST availability. Pavago Recruiter Interview Technical validation of CRM, segmentation, and reporting experience. Client Interview – VP of Marketing Execution deep-dive and workflow discussion. Final Conversation + OfferOriginally posted on Himalayas

Required Skills

Marketing-Coordinator Marketing-Operations CRM-Administration Digital-Marketing Marketing-Administration